Several industry conferences – Communicator Summit, NPC’s Communicator’s Summit and ADWKDC – have been brought together to create two days of insights and networking from brand leaders, marketers, PR pros, communicators and innovators. Attendees from throughout the Mid-Atlantic region and beyond will come together for live streaming on October 22-23 and on-demand for multiple days after to learn, network, and to better prepare for the challenges ahead. MAC Summit will be delivered on a state-of-the-art learning and event platform.
Across three tracks – marketing, advertising and communications – MAC Summit will feature topics and sessions on the latest thinking in strategy, digital advertising, communications, crisis, search, email, video, design, B2B marketing, media relations, social media, analytics, internal communications, automation, disruptive technologies and much more. Attendees can focus on one track or select sessions across the three tracks that are of value to them.
Workshops will provide practical takeaways and tools that can be implemented immediately. Keynotes from veteran executives will provide thought-provoking visions on the way forward. And networking breaks will allow the diverse group of attendees to exchange ideas and meet new contacts.
The summit is co-produced by two of the most respected news organizations in the region: Potomac Tech Wire, the region’s source for technology news; and Capitol Communicator, the region’s source for marketing, advertising, media and communications news.