You don’t have to be shooting in the DMV to get the most out of working with a local partner. Far from it. From car spots to international documentaries to travel and work for companies ranging from Google to Volkswagen to American Express and, of course, the Federal Government, local production and post production vendors […]
Read moreIn person gatherings are so 2019. Virtual is all the rage. This conversation with Axios will explore the importance of the mass pivot to virtual events amidst COVID-19 and how Axios, in partnership with brands, has successfully navigated that change.
Read moreIn the backdrop of the racial unrest in our country, marketing and PR agency leaders have a renewed desire to address diversity, equity and inclusion. Is being socially conscious simply part of the hiring strategy? Or, should marketers be intentional and reflect diversity in brand creative and content. Truth be told, the general market IS […]
Read moreLeading with strategy is key for agencies, but how do you move from an idea to a brand or communications strategy, and what makes them different? Join leaders from Ogilvy DC as we explore how to implement the right approach for your business and how to leverage each for maximum success. Learn how and when […]
Read moreIn public relations, every professional communicator shares a responsibility to deliver a positive return on their employer’s PR investment. In this interactive session, Ford’s Michael Young and Cision’s Mark Weiner define and explain public relations return on investment as an objective financial measure for private or public organizations. They will share their experiences and advice […]
Read moreA group of award-winning Creative Directors will discuss the challenges and opportunities currently facing creatives, where they are finding inspiration during these bizarre times and their outlook for 2021.
Read moreLeading email marketers will talk about the major trends, tactics, and strategies they are dealing with in the email space. What is working now for email marketing? How has the health and economic issues of 2020 affected their tactics? Topics to include: the latest thinking on email design and content, new technologies, mobile optimization, email […]
Read moreThree leaders in non-profit video will share their tips and insights about producing video for the associations and nonprofits. What is working for them? They will share their tips and case studies from the last six months, with an eye toward 2021.
Read moreTop content marketers will share their latest thinking and strategies for content marketing from some of the leading brands and agencies. How is content marketing being used effectively in 2020? What is working? What isn’t working anymore?
Read moreJoin the American Marketing Association Washington DC’s District Current Young Professionals as they chat with some of the most impressive “Up-and-Coming” marketers from the DMV, who will discuss current social media trends and answer questions from the audience. The panelists will also share some of the hidden gems that they recommend you add to your […]
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