Brand Strategy and Communications Strategy: Finding the Right Fit

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Rachel Caggiano
Shreyas Dhanakoti
Gia Bagherpour
Libby Dwyer

Leading with strategy is key for agencies, but how do you move from an idea to a brand or communications strategy, and what makes them different? Join leaders from Ogilvy DC as we explore how to implement the right approach for your business and how to leverage each for maximum success. Learn how and when you need a brand strategy and how to distill the problem to spark creative thinking. Hear case studies for how to bring the work to life and get the right message in the right place at the right time. Explore ideas for how to partner with an agency for strategic guidance