Director, M Live, Marriott International Inc.
Aynat Ravin’s career has evolved through the years, and she currently works in Marriott’s M Live: Real-Time Global Marketing Command Center where she spearheads initiatives that focus on the intersection of Data, Technology and how that translates into the Creative. Aynat ensures that the Command Center’s technologies remain at the cutting edge and primed for innovative implementation. Engaging new partners with exclusive technologies and leveraging them in real-time activations spanning Marriott’s 30+ brands, Aynat builds the real-time marketing practice with an eye towards value and impact.
After graduating from the University of Maryland with a business degree, Aynat began her career in consulting with Accenture. She later earned her MBA from Columbia Business School where she refined her skills and armed herself with additional strategic, analytical and marketing tools. After Columbia, she spent time at American Express across a variety of teams. She then transitioned to Marriott International in its Global Partnerships group, managing the partner relationships with the NFL, HBO, American Express, Visa and Hertz. Recognizing the immense value and influence of social media, she pivoted her role to include social media strategy and analytics with the Marriott Buzz Marketing team and currently M Live.