Head of Strategy, Ogilvy DC
Libby is an award-winning global strategist with 15 years of experience working with iconic brands to unlock growth by connecting them to new audiences. She has been at the heart of the strategy departments at 72andSunny, JWT, TBWA, and BBH in New York, Singapore, and China, with particular expertise in brand marketing, technology, and health and wellness. Clients have included Microsoft, Axe (Unilever), Singapore Airlines, Kellogg’s, General Mills International, Kimberly-Clark, and Comcast. Libby has published original research on Asia’s progressive parents, won several strategic and creative awards including several Effie Golds and a Cannes Titanium Bronze and has been a TBWA Disruption Consultant.