Corporate Director of Marketing Strategy, Salamander Hotels & Resorts
Responsible for the planning and development of short and long-term marketing initiatives and strategic communications for the portfolio of assets under the Salamander Hotels & Resorts umbrella.
Champion media plan in areas of awareness, demand generation, web development and analytics, including the corporate media strategy and planning.
Oversee CRM health and email communication strategies. Manage and maximize opportunities on company websites and other online channels to achieve our revenue goals. Identify trends and opportunities in emerging technologies, as well as perform ongoing research and analysis, to ensure our objectives are met.