Senior Analyst, Ogilvy Washington
Shreyas has an infectious enthusiasm for technology and entertainment and is always looking for new ways to solve problems. His expertise includes data-driven decision making on social, web and offline channels, with an Ogilvy portfolio that includes the Centers for Disease Control and Prevention (CDC), Five Guys, Mikimoto, Medela, Showtime, CTIA, the Peace Corps, Pew Research and Cree lighting. He creates automated dashboards to assess a brand’s digital media impact and uses a variety of analytical tools to recommend insights for creative activations, strategy and paid media tactics. Shreyas believes that measurement plays a critical role in today’s creative strategy and that exploratory research helps uncover the right questions for long-term growth.